EV Market Competition: BYD Hits a Speed Bump

A temporary dip or a structural shift? China's EV champion faces headwinds as rivals close in

BYD Co., the worlds largest EV maker by sales, reported its first monthly decline in shipments in more than 18 months, with September deliveries falling 5.5% year-on-year to 396,270 units. The drop comes as domestic competitors like Geely, Xpeng, Leapmotor, and Xiaomi posted double-digit growth, highlighting intensifying competition in China's electric vehicle market.

The company also cut its 2025 sales target by 16% to 4.6 million units, signalling a more cautious stance. Still, BYD has delivered over 582,000 EVs in Q3, well ahead of Tesla's expected ~439,600 deliveries, maintaining its. . .

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